Rethinking Regional Attractiveness in the New Global Environment
The Rethinking Regional Attractiveness in the New Global Environment report highlights lessons learned from multiple regional case studies from five EU countries (Ireland, Italy, Portugal, Spain and Sweden), additional work with Latin American and Caribbean regions, and a series of webinars and one-...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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Paris :
OECD Publishing
2023.
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| Edición: | 1st ed |
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009754408706719 |
Tabla de Contenidos:
- Intro
- Foreword
- Acknowledgements
- Table of contents
- Executive summary
- A regional attractiveness compass to guide decision makers
- Actionable findings for attracting investors, talent and visitors
- Looking ahead
- References
- 1 Introduction and project methodology
- Background
- Why measure the attractiveness of regions in the new global environment?
- Project methodology
- Synthesis report structure
- References
- 2 Internationalisation of regions in the new global environment
- A new global environment
- The unique characteristics of regions lead to asymmetric impacts
- Climate change is requiring regions to rethink their proposition to key targets
- Demographic change is widening territorial disparities
- Globalisation is not ending, it is changing, requiring policy makers to rethink strategies
- The internationalisation of sectors and policies to enhance regional development
- Promoting resilient, inclusive and innovative regional economies
- Facilitating the digital and green transitions through international connections
- Regions as actors on the global stage
- Understanding the internationalisation of regions in relation to international connections
- Business connections
- Human connections
- Infrastructure connections
- Knowledge connections
- Strengthening internationalisation through international attractiveness strategies
- References
- 3 Measuring what works for regional attractiveness
- Setting the context
- A regional attractiveness methodology
- An attractiveness compass to navigate an uncertain global environment
- An evidence scan - What works for regional attractiveness towards key targets
- Foreign direct investment
- Methods and definition: Investment
- Summary of regression results
- Key drivers of FDI attraction
- Talent
- Methods and definition: Talent.
- Summary of regression results
- Key drivers of talent attraction
- Visitors
- Methods and definition: Visitors
- Summary of regression results
- Key drivers of visitor attraction
- Exploring connections across attractiveness variables and families of regions
- Identifying regional attractiveness linkages across families of regions
- From evidence to action
- References
- 4 International investment attraction
- The evolving drivers of regional investment attraction
- What works for investor attractiveness and export development?
- A larger number of smaller projects
- A role for investment promotion agencies (IPAs) in attracting regional investments
- SME linkages as a beacon of attraction
- Export development
- Aligning investment attractiveness with regional development goals
- Attracting investments to drive the green transition
- Revitalising regions through investment zones
- Paying attention to what matters most for investment attraction
- A roadmap for investment attraction and export development
- Step 1 - Identify and understand target(s)
- Step 2 - Map stakeholders and co-ordinate
- Step 3 - Map assets and gaps
- Step 4 - Identify policy levers
- Step 5 - Monitor and evaluate
- References
- 5 International talent attraction and retention
- What is shifting the regional playing field for talent attraction and retention?
- Skills and labour shortages
- The need to attract international talent
- What works for talent attraction and retention
- Retaining graduates
- Attracting and retaining women
- Attracting back the diaspora
- Attracting remote workers
- Attracting and retaining families
- Attracting public servants
- Aligning talent attraction and retention with regional development goals
- Digitalisation: Access to broadband Internet
- Housing: Affordability.
- Education: International students in higher education
- A roadmap for regional talent attraction and retention
- Step 1 - Identify and understand target(s)
- Step 2 - Map assets and gaps
- Step 3 - Identify stakeholders and improve co-ordination
- Step 4 - Identify and fund policies to attract talent in regions
- Step 5 - Cohesive and consistent territorial marketing
- Step 6 - Monitor and evaluate
- References
- Notes
- 6 International visitor attraction
- What is shifting the regional playing field for visitor attraction?
- Megatrends provide opportunities to rethink the attractiveness of tourism regions
- The acceleration of the digital transition is providing opportunities for the sector
- Demographic change requires destinations to adapt to emerging markets
- The impacts of climate change are increasing demand for sustainable tourism options
- Potential trade-offs associated with tourism development at the regional level
- What works for visitor attractiveness
- Providing unique experiences to spread the benefits of the visitor economy
- Supporting the promotion of cultural authenticity and natural assets
- Improving regional connectivity through information and communication technology (ICT) and transport infrastructure
- Aligning visitor attraction with regional development goals
- Economic diversification is key
- Tourism strategies can provide a visitor attractiveness framework
- Enhancing tourism job attractiveness and workforce skills to enhance the visitor experience
- Effective multi-level governance and co-ordination are critical
- A roadmap for visitor attraction in the new global environment
- Step 1 - Inventory and mapping of the touristic assets and their accessibility
- Step 2 - Rethinking the regional strategy for visitor attraction.
- Step 3 - Institutional mapping for coherent visitor attractiveness strategy co-ordination
- Step 4 - Promoting the region to visitors through cohesive territorial marketing
- Step 5 - Monitor and evaluate the visitor attractiveness strategy
- References
- Notes
- 7 Multi-level governance and co-ordination mechanisms to support regional attractiveness
- Why the regional level?
- The importance of co-ordination across levels of government
- What capacities do regions need to carry out attractiveness policies successfully?
- Identifying and addressing multi-level governance gaps for effective regional attractiveness policies
- A roadmap to bridge governance gaps in pursuit of regional attractiveness
- Roadmap for effective multi-level governance of attractiveness policies
- Step 1 - Adopt convergent objectives
- Step 2 - Address information asymmetries
- Step 3 - Strengthen the coherence of cross-sectoral policies
- Step 4 - Strengthen the capacity of regional and local actors
- Step 5 - Mobilise all available financial sources in a consistent way
- Step 6 - Ensure transparency of public policy roles and practices
- Step 7 - Involve non-governmental stakeholders
- Step 8 - Adopt policies at the relevant territorial scale by going beyond administrative boundaries
- References
- Notes
- Annex A. Technical analysis
- Foreign direct investment (FDI)
- Talent
- Visitors
- Annex B. Attractiveness indicators
- Annex C. Dependent variables.
