Making a Metaverse that matters from Snow Crash & Second Life to a virtual world worth fighting for
"An up-close account from the world's first metaverse-embedded reporter. In Making a Metaverse That Matters: From Snow Crash & Second Life to A Virtual World Worth Fighting For, the celebrated author of The Making of Second Life and Game Design Secrets, Wagner James Au, delivers an eng...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, NJ :
John Wiley & Sons, Inc
[2023]
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009752721706719 |
Tabla de Contenidos:
- Preface
- Introduction : five stories about five core metaverse concepts
- Part I : conception. Chapter 1. Crash course - a simple history of a complex idea ; Creating the metaverse immediately after Snow Crash ; Reclaiming the metaverse's definition taken from its sources
- Chapter 2. Second Life and the mystery of the first metaverse platform ; Part 1 : rise and fall ; Part 2 : postmortum ; Part 3 : Second Life forever
- Chapter 3. How Facebook became Meta (but lost the metaverse on the way) ; The second life of Oculus ; Acquisition bias ; Horizon lines ; Ingrained identity ; The second life of Horizons?
- Part II : realization. Chapter 4. Kid stuff : Minecraft, and the rise of Roblox ; Minecraft, the metaverse generation and the rise of metaverse TV ; How blocky avatars encourage creativity ; Portrait of the artist as a young Jamaican woman ; The trouble with getting children in the metaverse ; Getting started in Roblox
- Chapter 5. Battle royal for the Fortnite metaverse ; Inside the alliance ; Advice for brands ; Advice for creators - especially women
- Chapter 6. Neal Stephenson enters the metaverse - Lamina1, blockchain, and the utopia of ownership ; Imagining the metaverse-as-a-service ; Redefining the metaverse with the metaverse's creator ; A brief history of the cryptoverse ; Lamina1's theory of value ; A literary arc to Lamina1
- Chapter 7. VRChat and finding furry anime utopia ; Knuckling under ; Game of trust ; Communities create community ; A community endlessly creating ; EAC and the ironic challenge of metaverse community management ; VRChat swallows the Internet ; The lure of the market and the future of VRChat ; Getting started
- Part III : promises and perils. Chapter 8. VR, interoperability, Web3, and other metaverse myths ; Myth : VR is essential to the metaverse ; Myth : the metaverse must incorporate augmented reality ; Myth : Web3 is part of the metaverse! (or vice verse) ; Myth : photorealistic human avatars and world graphics are the metaverse's end goal ; Myth : the metaverse must interoperate across the Internet ; Myth : the metaverse is for everyone! ; Myth : there is only one metaverse
- Chapter 9. Sex, abuse, and the eternal content moderation challenge ; Ever-perennial metaverse problems : sex, trolling and harassment and underage users ; Building a better moderated metaverse
- Chapter 10. Metaverse real-world use cases - separating substance from hype ; Understanding real metaverse use cases
- Chapter 11. Overcoming the metaverse age cliff and the immersion funnel ; Aging out ; Inside the immersion funnel ; Widening the funnel ; Bridging the age cliff ; Journeying across the age cliff with Jenova Chen ; Metaverse mindshare and a new state of play
- Part IV : a metaverse worth fighting for. Chapter 12. Future paths ; Jenova Chen and the metaverse theme park ; Connecting across generations ; AI and the metaverse ; Streaming the metaverse in our hands ; Looking for a lean-forward metaverse. Chapter 13. Future pitfalls - manipulations, takedowns, and the experience machine ; The dangers of an unregulated metaverse ; Confronting the experience machine
- Chapter 14. Metaverse lessons for the next 30 years ; Community creates value - not the other way around ; Accessibility isn't optional : it's fundamental ; A game first and foremost ; Collaborative, in-world creation remains the gold standard ; Time shifting and social media are essential to the metaverse ; Avatars shape culture ; Community and company must grow together
- Afterword : where in the virtual world the platforms and people from this book are now.
