How to design, implement, and analyse a survey

How to design, implement, and analyse a survey

"This insightful book examines all aspects of the design process and implementation of questionnaire surveys on the activities of business, public sector, and non-profit organizations. Anthony Arundel discusses how different aspects of the survey method and planned statistical analysis can cons...

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Detalles Bibliográficos
Autor Corporativo: Edward Elgar Publishing, publisher (publisher)
Otros Autores: Arundel, Anthony, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Northampton : Edward Elgar Publishing 2023.
Colección:How to ride series.
Materias:
Industrial surveys.
Business > Research > Methodology.
Management > Research > Methodology.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009751022106719
Tabla de Contenidos:
  • Contents: 1. Introduction
  • 2. Survey fundamentals
  • 3. Questionnaire design
  • 4. Questionnaire testing
  • 5. Survey implementation
  • 6. Data processing activities
  • 7. Data analysis and reporting
  • 8. Conclusion
  • References
  • Annexes
  • Index.

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