Cita APA (7a ed.)

Peter Markovič, e., & František Pollák, e. (2022). Brand Management. IntechOpen.

Cita Chicago Style (17a ed.)

Peter Markovič, editor, y editor František Pollák. Brand Management. London: IntechOpen, 2022.

Cita MLA (9a ed.)

Peter Markovič, editor, y editor František Pollák. Brand Management. IntechOpen, 2022.