How brands grow what marketers don't know

Bibliographic Details
Other Authors: Sharp, Byron, autor (autor)
Format: Book
Language:Inglés
Published: South Melbourne, Victoria (Australia) [etc.] : Oxford University Press 2010
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009732936106719
Description
Item Description:Bibliografia p. 218-228
Reimpressions: 2014
Physical Description:xvii, 228 pàgines : il·lustracions ; 23 cm
ISBN:9780195573565