Digital transformation payday navigate the hype, lower the risks, increase return on investments

"Customers want to work with organizations via their phone or computer, and organizations are spending huge amounts on the "Digital Transformation" required to deliver this seamless experience. But too often these digital projects don't pay off. This is the first researched-based...

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Detalles Bibliográficos
Otros Autores: Bottke, Tim, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, New Jersey : John Wiley & Sons, Incorporated [2023]
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009711813506719
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright Page
  • Contents
  • Practitioner Foreword
  • Academic Foreword
  • Preface
  • Acknowledgments
  • Part I Will Your Digital Transformation (Ever) Pay You Back?
  • Chapter 1 The Bad and Good Reasons for Your Digital Transformation
  • The Risk of Falling into the Digital-Hype Trap
  • The Beneficiaries (Hint: It's Not Necessarily Only You)
  • Chapter 2 Why Digital Transformation Advice Can Get You Off the Payback Track
  • What You Should Learn from Technology Payback Research
  • Digital Maturity and Payback Are Not the Same
  • Chapter 3 Digital Transformation Payday: A New Framework for Accelerated Payback
  • Five Key Elements of Digital Transformation Payback
  • The Path to Payback Is Never as Linear as You Hope
  • The Only Econometric Formulas You Need to Understand
  • Part II Five Key Elements Drive Digital Transformation Payback
  • Chapter 4 Supply-Side Catalysts: Digital Technologies Alone Do Not Do the Trick
  • Digital Technology Does Not Scale Without New Skills and Funding
  • Chapter 5 Demand-Side and Overarching Catalysts: Customers and Workforces Have Changed
  • From You They Expect Nothing Less
  • Demand-Side Customer Needs
  • Demand-Side Workforce Expectations
  • Demand-Side Spending Patterns
  • Overarching: Industry Barriers Are Blurring, Whether You Like It or Not
  • Chapter 6 Reactants/Scope: Make Sure Your Investments End Up Transforming Your Core
  • Core Business Digital Transformations Are Prone to Failure But Must Be Your Final Goal
  • Digital-Adjacent Businesses Will Never Be Family Without Proper Reintegration
  • Digital Frontier Businesses Will Not Behave (the Way You Expect)
  • Chapter 7 Reaction Mechanisms/Process: Agile Done Wrong Can Be a Very Effective Tool of Value Destruction
  • Waterfall Is Not Dead Yet, But It's About to Be Retired.
  • The Light Side and the Dark Side of Agile Transformation
  • Hybrid Transformation Is Complex, But You Must Face It as Reality
  • Chapter 8 Outcomes: Digital Transformation KPIs Are Worth the Pain and Resistance
  • Replicable References as a Proxy to Measure the So Far Unmeasured
  • Operational KPIs Are Elusive, But Better Than Nothing
  • The Journey to Financial KPIs Is Cumbersome But Worthwhile
  • Chapter 9 Design/Strategy: The Vacuum in the Majority of Digital Transformations
  • Why Good Strategy Is Now More Important Than Ever
  • The Sense and Nonsense of Digital Strategy
  • Chapter 10 End-to-End: Our Framework in Action
  • Example 1: Adjacent/Frontier Business Transformation
  • Example 2: Core Business Transformation
  • Chapter 11 "Smaller" Firm Excursus: David versus Goliath?
  • Part III Three Predictors in Your Business That Influence Your Digital Transformation Payday
  • Chapter 12 Some Groundwork for Prediction: Does Digital Transformation Cause Paydays? Well, It Depends . . .
  • The Rifle: Digital Transformation and Market Capitalization
  • The Shotgun: Digital Transformation and Future Earnings
  • Some Tiny Steps Toward Causality
  • Potential Predictors: Recognize Your Starting Point
  • Chapter 13 Predictor Markets: Different Industries Require Different Labors for Payback
  • It Only Goes Upward (for Digital Transformation Replicable References)
  • Not All Sectors Are Created Equal
  • Chapter 14 Predictor Financials: Your P&amp
  • L and Balance Sheet Context Indicate Your Ability to Achieve Your Payday
  • Financials Matter: You Are What You Are
  • Chapter 15 Predictor Communications: It Is About What You Sing and How You Sing to Influence Your Payday
  • Sentiment Elasticity Details: "Always Look at the Bright Side of Life" (Monty Python).
  • Quantification-Level Elasticity Details: "Money for Nothing" (Dire Straits) or "One Moment In Time" (Whitney Houston)?
  • Conclusion: How to Keep Your Digital Transformation Paydays Coming
  • Part IV The Science Behind the Book
  • Appendix A A Lazy Reader's Guide to Key Digital Transformation Definitions from Practice and Science
  • Appendix B How to Measure Digital Transformation Efforts in Annual Reports with Dictionary-Based Automated Textual Analysis
  • Appendix C How to Compile a Unique Financial Database of More than 20,000 Annual Reports
  • Appendix D How to Start Understanding What the Annual Reports Say About Digital with the Help of Natural Language Processing (NLP)
  • Appendix E How to Link Digital Transformation and Value with the Residual Income Valuation Model
  • Appendix F Supplementary Analytics for the Fearless
  • The Orthoforest Causal Estimate Approach
  • Indications for Causality
  • Do Industries Matter?
  • References
  • About the Author
  • Index
  • EULA.