The power of scarcity leveraging urgency and demand to influence customer decisions

Scarcity isn't just one of the key principles of influence, it's arguably the most powerful-invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scal...

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Detalles Bibliográficos
Otros Autores: Weinstein, Mindy, author (author), Johnston, Karen Ruth, narrator (narrator)
Formato: Grabación no musical
Idioma:Inglés
Publicado: [Place of publication not identified] : McGraw Hill-Ascent Audio 2022.
Edición:[First edition]
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009707496806719

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