APA (7th ed.) Citation

Gassmann, O., Frankenberger, K., & Csik, M. (2020). The business model navigator: The strategies behind the most successful companies (2nd ed.). Pearson Education, Limited.

Chicago Style (17th ed.) Citation

Gassmann, Oliver, Karolin Frankenberger, and Michaela Csik. The Business Model Navigator: The Strategies Behind the Most Successful Companies. 2nd ed. Harlow, England: Pearson Education, Limited, 2020.

MLA (9th ed.) Citation

Gassmann, Oliver, et al. The Business Model Navigator: The Strategies Behind the Most Successful Companies. 2nd ed. Pearson Education, Limited, 2020.