Soudagar, R., Iyer, V., Hildebrand, V., & Miles, B. F. (2011). The customer experience edge: Technology and techniques for delivering an enduring, profitable and positive experience to your customers ([First edition].). McGraw Hill-Ascent Audio.
Chicago Style (17th ed.) CitationSoudagar, Reza, Vinay Iyer, Volker Hildebrand, and Bruce F. Miles. The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers. [First edition]. [Place of publication not identified]: McGraw Hill-Ascent Audio, 2011.
MLA (9th ed.) CitationSoudagar, Reza, et al. The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers. [First edition]. McGraw Hill-Ascent Audio, 2011.