Cita APA (7a ed.)

Imbriano, L., King, E., & Bice, C. (2011). Winning the customer: Turn consumers into fans and get them to spend more ([First edition].). McGraw Hill-Ascent Audio.

Cita Chicago Style (17a ed.)

Imbriano, Lou, Elizabeth King, y Charles Bice. Winning the Customer: Turn Consumers into Fans and Get Them to Spend More. [First edition]. [Place of publication not identified]: McGraw Hill-Ascent Audio, 2011.

Cita MLA (9a ed.)

Imbriano, Lou, et al. Winning the Customer: Turn Consumers into Fans and Get Them to Spend More. [First edition]. McGraw Hill-Ascent Audio, 2011.