Innovation management and new product development

Explore key concepts of managing innovation and engage with latest developments in the field. Innovation Management and New Product Development, 7th edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provi...

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Detalles Bibliográficos
Autor principal: Trott, Paul (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Harlow : Pearson 2021.
Harlow, England : [2021]
Edición:7th edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009670139006719

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