Innovation management and new product development

Explore key concepts of managing innovation and engage with latest developments in the field. Innovation Management and New Product Development, 7th edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provi...

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Bibliographic Details
Main Author: Trott, Paul (-)
Format: eBook
Language:Inglés
Published: Harlow : Pearson 2021.
Harlow, England : [2021]
Edition:7th edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009670139006719

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