Innovation management and new product development
Explore key concepts of managing innovation and engage with latest developments in the field. Innovation Management and New Product Development, 7th edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provi...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Harlow :
Pearson
2021.
Harlow, England : [2021] |
Edición: | 7th edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009670139006719 |