Siggelkow, N., Terwiesch, C., & Marantz, D. (2020). Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage. Findaway World.
Cita Chicago Style (17a ed.)Siggelkow, Nikolaj, Christian Terwiesch, y David Marantz. Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage. Findaway World, 2020.
Cita MLA (9a ed.)Siggelkow, Nikolaj, et al. Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage. Findaway World, 2020.
Precaución: Estas citas no son 100% exactas.