Winning the room creating and delivering an effective data-driven presentation
"This book focuses on common errors that people make when presenting technical data. These errors are magnified when presenting to non-technical audiences. Note that "presenting" in this case applies to both the written/visual presentation one might prepare and to how a person would v...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc
[2022]
|
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009657439606719 |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright Page
- Contents
- Foreword
- Preface
- Acknowledgments
- About the Book
- Intended Audience
- Overview of the Contents
- Section 1: Planning: Reviewing Strategic Fundamentals
- Section 2: Planning: Designing the Presentation
- Section 3: Developing: Wording and Text
- Section 4: Developing: Numbers and Labels
- Section 5: Developing: Charts, Images, and Layouts
- Section 6: Delivering: Final Presentation Preparation
- Section 7: Delivering: Giving the Presentation
- Section 1 Planning: Reviewing Strategic Fundamentals
- Tip 1: Results Are Not the Biggest Factor in Success
- Tip 2: Data Literacy Is a Two-WayStreet
- Tip 3: Don't Write Your Story . . . Tell Your Story!
- Tip 4: Facts and Figures Are Not a Story
- Tip 5: Know Your Audience
- Tip 6: Slides Must Be Short, Visual, and to the Point
- Tip 7: Charts and Graphs Are Like Jokes
- Tip 8: Short Presentations Are Harder to Prepare Than Long Ones
- Tip 9: An Executive Presentation May Have No Slides at All
- Tip 10: Budget Appropriate Time
- Tip 11: Be Yourself and Be Authentic
- Tip 12: What Is the Audience Buying Into? You!
- Section 2 Planning: Designing the Presentation
- Tip 13: Different Presentation Venues Require Different Approaches
- Tip 14: Try Different Ways to Organize Your Story
- Tip 15: Too Many Technical Details Will Undercut Your Impact
- Tip 16: Reveal Details Only to the Extent Required
- Tip 17: Focus on How to Use Your Results
- Tip 18: Use Analogies to Make an Impact
- Tip 19: Make Liberal Use of Appendices
- Tip 20: Create a Distinct Leave-BehindDocument
- Tip 21: Create "Launch" Slides
- Tip 22: Break Content into Smaller Pieces
- Tip 23: Animations Are Your Friend
- Tip 24: Action Settings: A Hidden Gem
- Tip 25: Show the Fewest Numbers Necessary.
- Tip 26: Distinguish Technical Significance from Business Significance
- Tip 27: Give the Audience Your Headlines
- Tip 28: Start with Your Recommended Actions
- Tip 29: Don't Focus on the "What"
- Section 3 Developing: Wording and Text
- Tip 30: Minimize the Number of Words on Your Slides
- Tip 31: Use Simple Terms and Definitions
- Tip 32: Don't Use Technical Terms
- Tip 33: Clarify Your Definitions
- Tip 34: Provide Layperson and System Labels
- Tip 35: Use Consistent Phrasing
- Tip 36: If It Can't Be Read, Don't Display It
- Tip 37: Don't Shrink Your Font, Shorten Your Text
- Tip 38: Use Appropriate Spacing
- Tip 39: Use the Same Font throughout Your Presentation
- Tip 40: Beware the Missing Font
- Tip 41: Address Every Agenda Item Listed
- Tip 42: Identify When an Agenda Item Is Covered
- Tip 43: Spellcheck Is Not Always Your Friend
- Tip 44: Charts and Images Are Misspelling Factories
- Tip 45: Beware the Right Word, Wrong Place
- Tip 46: Keep Your Text Horizontal
- Section 4 Developing: Numbers and Labels
- Tip 47: Use Consistent Precision
- Tip 48: Use Only the Precision Required to Make Your Point
- Tip 49: Match Precision to Accuracy Level
- Tip 50: Always Format Numbers
- Tip 51: Always Show Percentages as a Percentage
- Tip 52: Provide Quantities and Percentages
- Tip 53: Never Use Scientific Notation
- Tip 54: Use Names, Not Numbers, for Categories
- Tip 55: Watch for Truncated Labels
- Tip 56: Define All Acronyms and Abbreviations
- Tip 57: Use Dedicated Definitions Slides
- Tip 58: Clarify Aggregations Applied
- Tip 59: Focus on the Outcome of Interest
- Tip 60: Validate That Your Numbers Make Sense
- Tip 61: Add a Scale to Every Chart
- Tip 62: Ensure Your Charts Have Consistent Scaling
- Tip 63: An Axis Usually Should Start at 0
- Tip 64: Number Your Slides.
- Section 5 Developing: Charts, Images, and Layouts
- Tip 65: Use a Mix of Chart Types
- Tip 66: Use a Mix of Slide Layouts
- Tip 67: Do Not Show Raw Output
- Tip 68: Keep It Simple
- Tip 69: Choose Charts That Are Easy to Interpret
- Tip 70: Don't Show Incomprehensible Graphics
- Tip 71: Use Complex Graphics Strategically
- Tip 72: Coordinate Your Colors
- Tip 73: Keep Colors in Context
- Tip 74: Shun Technical and Architectural Diagrams
- Tip 75: Don't Let Accent Graphics Steal the Show
- Tip 76: Format Tables Consistently
- Tip 77: Use Shading to Make Tables Easily Readable
- Tip 78: Don't Put Borders Around Charts
- Tip 79: Limit the Number of Categories
- Tip 80: Label Your Data
- Tip 81: Avoid Stacked Bar Charts
- Tip 82: Put the Cause on the X-Axis
- Section 6 Delivering: Final Presentation Preparation
- Tip 83: Practice Your Presentation
- Tip 84: Consult Some Confidants
- Tip 85: Don't Overprepare
- Tip 86: Adjust Your Story to the Audience
- Tip 87: Focus on Time, Not Slide Counts
- Tip 88: Always Be Prepared for a Short Presentation
- Tip 89: The Audience Won't Know What You Left Out
- Tip 90: Scale Figures to Be Relatable
- Tip 91: Be Clear about the Implications of Your Results
- Tip 92: Call Out Any Ethical Concerns
- Tip 93: Use Simplified Illustrations
- Tip 94: Don't Include Low-ValueInformation
- Tip 95: Make Critical Numbers Stand Out
- Tip 96: Make Important Text Stand Out Too
- Tip 97: Have Support in the Room
- Tip 98: Always Have Several Backup Plans
- Tip 99: Use a Slide Clicker
- Tip 100: Do Not Send Your Presentation in Advance
- Section 7 Delivering: Giving the Presentation
- Tip 101: Do Not Read Your Slides . . . Ever!
- Tip 102: Read the Room and Adapt
- Tip 103: Do Not Look at the Screen!
- Tip 104: Physically Point to Important Information.
- Tip 105: Don't Let Bright Lights Throw You Off
- Tip 106: Don't Stand Still
- Tip 107: When Presenting Online, Look Right at the Camera
- Tip 108: Anticipate Random and Irrelevant Questions
- Tip 109: Handle Difficult People with Grace
- Tip 110: Don't Correct People in Front of the Room
- Tip 111: Never Pretend You Know If You Don't!
- Tip 112: Stress the Positive
- Tip 113: Be Honest about Costs as Well as Benefits
- Tip 114: Don't Hedge Too Much
- Tip 115: Be Clear about the Measure You Are Discussing
- Tip 116: Don't Ask Which Findings Are Important
- Tip 117: Tie Facts to Impacts
- Tip 118: Provide Specific Recommendations for Action
- Tip 119: Close with a "Wow" Tied to the Larger Context
- Afterword
- About the Author
- About the Website
- Index
- EULA.