Compass and the Nail
Why do some companies create such strong affection for their brands that their customers are compelled to become active brand champions? Is there a secret?The Compass and the Nail presents an unconventional perspective of how particular organizations create rabid fan bases, in turn making them more...
| Otros Autores: | , |
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| Formato: | Grabación musical |
| Idioma: | Inglés |
| Publicado: |
Gildan Audio
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009657408406719 |
