The Naming Book: 5 Steps to Creating Brand and Product Names that Sell
NAME YOUR BUSINESS. TELL YOUR STORY.Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or bu...
Otros Autores: | , |
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Formato: | Grabación musical |
Idioma: | Inglés |
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Gildan Media
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Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009657397706719 |