The art of the start the time-tested, battle-hardened guide for anyone starting anything
"A new product, a new service, a new company, a new division, a new anything---where there's a will, Guy Kawasaki shows the way with his essential steps to launching one's dreams"--Publisher's website
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| Format: | Nonmusical Recording |
| Language: | Inglés |
| Published: |
[Old Saybrook, Conn.] :
Tantor Media
2009.
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| Edition: | Unabridged |
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| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009657385406719 |
Table of Contents:
- The art of starting
- The art of positioning
- The art of pitching
- The art of writing a business plan
- The art of bootstrapping
- The art of recruiting
- The art of raising capital
- The art of partnering
- The art of branding
- The art of rainmaking
- The art of being a mensch.
