The fundamental elements of strategy concepts, theories and cases
This open access book clarifies confusions of strategy that have existed for nearly 40 years through the core thoughts of three fundamental elements. Unlike the traditional definition of strategy as "a plan to achieve a long-term goal from overall considerations”in a linear view, this book defi...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Singapore :
Springer Singapore Pte. Limited
2021.
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Colección: | Management for professionals
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009653951006719 |
Tabla de Contenidos:
- Chapter 1. Introduction What goes wrong in our understanding of the strategy concept? Chapter 2. Why are there over 90 definitions of the strategy concept? Chapter 3. Fundamental Elements of the Strategy Concept Chapter 4. What is an Organizational Strategic Decision? Chapter 5. Tactics and the Three Elements of Strategy Chapter 6. Firm Strategies and Their Three Elements Chapter 7. Strategic Decision Biases and Decision Making Principles Chapter 8. Knowing Yourself and Knowing the Others Chapter 9. Strategic Evaluation Based on Three Elements Chapter 10. Implications for Future Research