AI-enabled analytics for business : a roadmap for becoming an analytics powerhouse

AI-enabled analytics for business a roadmap for becoming an analytics powerhouse

"Predictive business analytics refers to the skills, technologies, tools, and processes for continuous analysis of past business performance to gain forward-looking insight and drive business decisions and actions. It focuses on developing new insights and understanding business performance bas...

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Detalles Bibliográficos
Otros Autores: Maisel, Lawrence, 1946- author (author), Zwerling, Robert James, author, Sorensen, Jesper Hybholt, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, New Jersey : Wiley [2022]
Materias:
Business > Data processing.
Artificial intelligence > Industrial applications.
Artificial intelligence > Marketing applications.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009645682506719
Tabla de Contenidos:
  • Part 1: Fundamentals
  • Chapter 1
  • A Primer on AI-Enabled Analytics for Business
  • Chapter 2
  • Why AI-Enabled Analytics Is Essential for Business
  • Chapter 3
  • Myths and Misconceptions about Analytics
  • Chapter 4
  • Applications of AI-Enabled Analytics
  • Part 2: Roadmap
  • Chapter 5
  • Roadmap for How to Implement AI-Enabled Analytics in Business
  • Chapter 6
  • Executive Responsibilities to Implement Analytics
  • Chapter 7
  • Implementing Analytics
  • Chapter 8
  • The Role of Analytics in Strategic Decisions
  • Part 3: Use Cases
  • Chapter 9
  • Cases of Analytics Failures from Deviation to the Roadmap
  • Chapter 10
  • Use Case: Grabbing Defeat from the Jaws of Victory
  • Chapter 11
  • Use Case: Incremental Improvements to Gain Insights
  • Chapter 12
  • Use Case: Analytics Are for Everyone.

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