Effective fundraising the trustees roleand beyond
"This book is about development. In Joining a Non-Profit Board: What You Need to Know we laid out three roles for the board of trustees: 1. The definition and approval of the organization's mission and the strategy to achieve it. 2. The selection, coaching and evaluation of the CEO. 3. The...
| Otros Autores: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
Wiley
[2021]
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009645678206719 |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright Page
- Contents
- Foreword
- Preface
- Acknowledgments
- Chapter 1 Asking for Money
- Three Propositions
- Different Organizations and Their Needs
- How to Get Started
- Making the Ask
- Your Role as a Solicitor
- Book Organization
- Chapter 2 Governance
- Governance Committee Composition
- A Case Study
- Board Recruiting and Structure
- Term Limits
- Trustee Career Path
- Building Trustee Engagement
- Donor Recognition
- Multigenerational Trustees
- Summary
- Chapter 3 The Players
- The Development Director
- Managing an Annual Fund
- Managing Major Gift and Capital Campaign Officers
- Managing Research
- Supervising Operations
- Stewardship
- Sourcing Matching Gifts
- Establishing Giving Societies
- Creating Corporation/Overseer Support
- Advisory Committees
- Appropriately Distributing and Coordinating Development Staff
- Head of Development Committee
- Great Interpersonal and Listening Skills
- Highly Persuasive but Sensitive
- Persistence
- Fearlessness
- Comfortable in a Networked Environment
- The CEO
- Chair of the Governance Committee
- Chairman of the Board
- Head of Capital Campaign Committee
- Summary
- Chapter 4 The Annual Fund
- Last Year's Target and Results
- Performance Against Similar Organizations
- Are There Special Opportunities This Year?
- Are We Getting the Right Amount from Our Constituencies?
- Is Our Budget Reasonable Given the Economy?
- Annual Fund Staffing Adequacy
- Stage of Development of Annual Fund
- Picking the Annual Fund Chair
- Logistics
- Campaign Mission and Theme
- Prelaunch Solicitation
- Formal Launch
- Tracking Asks
- Persistence Is Critical
- Volunteer Training
- Cold-Call Telethons
- Donors You Know
- Initial Nonrespondents
- Humans Have Habits
- Donor Education
- Emotional Impact.
- Transparency on Sources of Support
- Tonality
- Stewardship
- Progress Measurement
- Summary
- Chapter 5 Capital Campaign
- Campaign Feasibility
- Campaign Setup
- Silent Phase
- Public Phase
- Ending the Campaign
- Conclusion
- Chapter 6 Planned Giving and Foundations
- Traditional Gift Approaches
- Cash Gift Issues
- Appreciated Stock
- Bequests
- Life Insurance
- Major Planned Giving Tools
- IRA (Individual Retirement Account)
- Irrevocable Charitable Remainder Trust
- Irrevocable Charitable Lead Trust
- Charitable Annuity
- Donor-Advised Fund
- Foundations
- Summary
- Chapter 7 Events
- Board Events
- Annual Events
- Special Events
- Trips
- Capital Campaigns
- Summary
- Chapter 8 Information Support
- Website
- Communications
- Database Management
- Handheld Portable Intelligence
- Changing Donor Contact
- Summary
- Chapter 9 Micro Social Enterprise Issues
- Chapter 10 What Can I Do?
- Summary
- Bibliography
- Index
- EULA.
