All you need is a good idea! how to create marketing messages that actually get results

In All You Need Is a Good Idea, Jay Heyman shows you how to create powerful marketing and advertising ideas that will dramatically increase sales for your business. Perfect for entrepreneurs and small business owners?or operators of any size business, for that matter, this valuable marketing resourc...

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Bibliographic Details
Main Author: Heyman, Jay H., 1939- (-)
Format: eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley c2008.
Edition:1st ed
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009644261006719
Description
Summary:In All You Need Is a Good Idea, Jay Heyman shows you how to create powerful marketing and advertising ideas that will dramatically increase sales for your business. Perfect for entrepreneurs and small business owners?or operators of any size business, for that matter, this valuable marketing resource will help any business stand out in the marketplace, build bigger market share, gain publicity, and scare the pants off the competition. This book is the perfect guide to creating truly powerful marketing messages.
Item Description:Includes index.
Physical Description:1 online resource (268 p.)
ISBN:9781281374363
9786611374365
9780470378656