Marketing and the bottom line the marketing metrics to pump up cash flow
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
London [etc.] :
FT Prentice Hall
24 cm
|
| Edition: | 2nd ed |
| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009639438706719 |
| Physical Description: | XIV, 320 p. : il., gràf.; 24 cm |
|---|---|
| Bibliography: | Bibliografia Índex |
| ISBN: | 9780273661948 |
