Answering the ultimate question how Net Promoter can transform your business
Fred Reichheld's 2006 book The Ultimate Question, that question being, ""How likely is it that you would recommend this company to a friend or colleague?""-challenged the conventional wisdom of customer satisfaction programs. It coined the terms 'bad profits' and &...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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San Francisco, CA :
Jossey-Bass
c2009.
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| Edición: | 1st ed |
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009634677006719 |
