The laws of brand storytelling win -- and keep -- your customers' hearts + minds

"From the bestselling authors of The Power of Visual Storytelling comes the highly anticipated follow-up, The Laws of Brand Storytelling -- the definitive quick-reading rulebook for how to use powerful storytelling to win over customers' hearts, minds, and long-term loyalty We have been...

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Detalles Bibliográficos
Otros Autores: Walter, Ekaterina, author (author), Gioglio, Jessica, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : McGraw-Hill Education [2019]
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009633620306719

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