Online marketing for busy authors a step-by-step guide

If You Want People to Read Your Book, Writing It Is Only the Beginning There has truly never been a better time to be an author. For the first time, authors have direct access to the public via the Internet—and can create a community eagerly awaiting their book. But where do new authors start? How d...

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Detalles Bibliográficos
Otros Autores: Burke, Fauzia, author (author), Gwynne, S.C., author
Formato: Libro electrónico
Idioma:Inglés
Publicado: San Francisco : Berrett-Koehler Publishers 2016.
Edición:First edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631860006719
Tabla de Contenidos:
  • Personal branding 101
  • You gotta dream big
  • Know thy reader
  • Get real with your goals
  • Best advice in the business
  • Your priority list
  • Your online marketing plan
  • Building your website
  • Mailing list of fans
  • To blog or not to blog
  • Social media and social networking
  • DIY online book publicity
  • Promote without being promotional
  • Monitor and adjust.