Clever girl finance the side hustle guide! : build a successful side hustle and increase your income
"Building a side hustle will not only help you increase and diversify your income, but it can accelerate achieving your financial goals . . . if you build it the RIGHT WAY. This book will target women, specifically women of color who are interested in leveraging a side hustle business to increa...
| Other Authors: | |
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| Format: | eBook |
| Language: | Inglés |
| Published: |
Hoboken, New Jersey :
Wiley
[2021]
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| Subjects: | |
| See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631693306719 |
Table of Contents:
- Cover
- Title Page
- Copyright Page
- Contents
- About the Author
- Acknowledgments
- It's Time to Make Your Side-Hustle Dreams a Reality!
- How to Use This Book
- CHAPTER 1 Getting Prepared to Win
- Challenging the Fear That Holds You Back
- Take Action
- Get Prepared to Build a Successful Business
- Preparing Your Mindset
- Adjusting Your Schedule
- Staying Accountable
- Take Action
- My Side Hustle Business Story
- Take Action
- What Not to Expect from Your Side Hustle
- Juggling Your Side Hustle and Your Full-Time Job
- Fitting Your Side Hustle into Your Financial Plan
- Developing the Personal Characteristics You Need for Success
- Take Action
- Meet Camilla Banks
- CHAPTER 2 Laying Out Your Business Idea
- What's It Gonna Be? Brainstorming Your Business Ideas
- How to Intentionally Brainstorm Your Business Ideas
- Examples of Business Ideas and Popular Niches
- Take Action
- Doing Your Research: Google Is Your Friend
- Establishing Your Business Vision and Mission
- Crafting Your Business Vision Statement
- Crafting Your Mission Statement
- Take Action
- Meet Vickii Onabolu
- CHAPTER 3 Your Business Plan
- Creating a Business Plan That Makes Sense to You
- What to Include in Your Business Plan
- Take Action
- What Legal Structure Do You Need?
- Types of Business Structures
- Which Business Structure Is Right for You?
- Don't Forget Your Federal Employer Identification Number
- Applying for Your EIN
- Take Action
- Who Is Your Business for, and Why Should They Buy from You?
- How to Get Clear on Your Ideal Customer
- Take Action
- Defining Your Products and Services
- How to Define What You Are Selling
- Value First, Product Second
- Take Action
- Assessing Your Competition
- How to Assess Your Competition
- Take Action
- Meet Tiwa Lawrence.
- CHAPTER 4 Building Your Brand and Marketing Your Business
- Developing the Look and Feel of Your Brand
- The Name of Your Business
- Your Business Logo
- Colors and Fonts
- Putting It All Together
- Take Action
- Creating a Marketable Brand Story
- How to Craft Your Brand Story
- Take Action
- Your Online Presence and Content Strategy
- Establishing Your Online Presence
- Creating a Content Strategy
- Take Action
- Your Marketing Strategy and Leveling Up Your Game
- Setting Your Marketing Goals
- Marketing Strategies to Achieve Your Goals
- Take Action
- Meet Kalyn Johnson Chandler
- CHAPTER 5 Business Finances-Let's Talk Money!
- Laying Out Your Startup Costs and Operating Expenses
- Estimating Your Startup Expenses
- Operating Expenses
- Categorizing Your Operating Expenses
- Take Action
- Your Business Budget: An Essential Part of Your Business Success
- Keeping Your Business and Personal Finances Separate
- Forecasting Your Business Income
- Forecasting Your Business Expenses
- Putting Your Business Budget Together
- Building Taxes into Your Budget
- Take Action
- Analyzing Your Business Finances: Breaking Even, Profit, and Loss
- Performing a Break-Even Analysis
- Tracking Profits and Loss
- Take Action
- Pricing Your Products and Services
- Saying No
- Take Action
- Money Mistakes to Avoid while Building Wealth with Your Side Hustle
- Expensive Mistakes to Avoid with Your Business
- Tips to Build Wealth with Your Business
- Take Action
- Meet Sahirenys Pierce
- CHAPTER 6 In It to Win It!
- Leveraging Metrics in Your Business
- Financial Metrics
- Marketing Metrics
- Tools to Track Your Business Metrics
- Take Action
- Managing Your Time: Tips and Tools to Help
- Creating a Schedule
- Tools to Help You Save Time and Money
- Tips for Making the Most of Your Time
- Take Action.
- Who Do You Need on Your Team?
- Getting Ready to Expand Your Team
- The Value of Business Peers and Mentors
- How Do You Find Business Peers and Mentors?
- Take Action
- Meet Emilie Aries
- CHAPTER 7 Plan for Growth
- Staying Consistent and Persevering through Seasons
- Take Action
- Prioritizing Self-Care
- Take Action
- Meet Ebony Ruffin
- In Closing
- Index
- EULA.
