Built to innovate essential practices to wire innovation into your company's DNA
"Drive and leverage continuous innovation to meet the challenges of digital disruption, changing markets, evolving customer needs, and increasingly fierce competition A major question on the mind of every business leader today is: What can I do to create extra value for my company and the custo...
Otros Autores: | , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
New York :
McGraw Hill Education
[2022]
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631655206719 |
Tabla de Contenidos:
- Introduction: Why a New Book on Innovation? The Innovating Habit: Jumpstarting the Practice of Creativity Execution and Innovating: Twin Engines Powered by Everyone in the Organization The Innovation Perspective: The Supply-Side View Versus the Customer-Side View The Three Processes of Innovation: Creation, Integration, Reframing Anyone, Anytime, Anywhere: Engaging Everyone in Innovation Hands-on Creativity: How to Inspire and Empower Your Company's Frontline Innovators Coaching Innovation: How Midlevel Managers Nurture the Systems That Make Innovating Possible Setting the Agenda: How Senior Leaders Can Focus an Entire Organization on Innovating Igniting the Engine: Creating an I-Team to Jumpstart Innovation Priming the Pump: A Seven-Step Process for Creating Innovative Ideas Keeping the Engine Humming: Nurturing the Habit of Innovation