Performing meaningful, qualitative market research

Almost any meaningful enterprise software market will have communities of like-minded users. As a product manager, it's your job to find them and learn as much as you can. Here, we'll talk about how to find these communities of users—not just of your product, but of your competitors'...

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Bibliographic Details
Other Authors: Reeves, Blair, author (author)
Format: Video
Language:Inglés
Published: O'Reilly Media, Inc 2018.
Edition:1st edition
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631246606719
Description
Summary:Almost any meaningful enterprise software market will have communities of like-minded users. As a product manager, it's your job to find them and learn as much as you can. Here, we'll talk about how to find these communities of users—not just of your product, but of your competitors' as well.
Physical Description:1 online resource (1 video file, approximately 5 min.)
ISBN:9781492034926