The influential product manager how to lead and launch successful technology products
This book is a comprehensive and practical guide to the core skills, activities, and behaviors that are required of product managers in modern technology companies. Product management is one of the fastest growing and most sought-after roles by job seekers and companies alike. The availability of tr...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Oakland, California :
Berrett-Koehler Publishers
[2020]
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| Edición: | First edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009631152906719 |
Tabla de Contenidos:
- First, think like a product manager
- Lead through influence
- Understand your customer
- Collaborate to set priorities
- Discover and validate customer needs
- Define the right product
- Capture user-centric requirements
- Partner with engineering
- Navigate challenging trade-offs
- Launch for impact
- Measure success
- Advance your career.
