Phillips, J. J. (2020). ROI in marketing: The design thinking approach to measure, prove, and improve the value of marketing (1st edition.). McGraw-Hill.
Cita Chicago Style (17a ed.)Phillips, Jack J. ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing. 1st edition. New York, New York State: McGraw-Hill, 2020.
Cita MLA (9a ed.)Phillips, Jack J. ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing. 1st edition. McGraw-Hill, 2020.
Precaución: Estas citas no son 100% exactas.