Category creation how to build a brand that customers, employees, and investors will love
Lessons from HubSpot, Salesforce, Gainsight and Other Iconic Brands "The Uber of this" "The Salesforce of that" "It's like Instagram, but for…" There is no such thing as an original idea anymore – right? Actually, it turns out that the world’s most innovative compa...
Other Authors: | , |
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Format: | eBook |
Language: | Inglés |
Published: |
Hoboken, New Jersey :
Wiley
[2020]
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Edition: | 1st edition |
Subjects: | |
See on Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630846106719 |