Profitable podcasting grow your business, expand your platform, and build a nation of true fans
The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue—one with far less competition. Podcasting offers rich opportunities, especially...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
AMACOM, American Management Association
[2018]
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| Edición: | 1st edition |
| Colección: | Gale eBooks
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630686906719 |
Tabla de Contenidos:
- Overcome your biggest obstacles to success
- Take your vitals
- System overview : your recipe for success
- Grow your revenue
- Expand your platform
- Build your nation of true fans
- Your avatar, dream 50, and my $2 million mistake
- Stage 1 : Strategic planning and production kick-off
- Stage 2 : Guest experience and website groundwork
- Stage 3 : Audio intros, outros, and design
- Stage 4 : Social media, recording software, and inviting guests
- Stage 5 : Final website content and show notes
- Stage 6 : Equipment, software, and editing your interviews
- Launch strategy : how to reach the top of iTunes
- How to be an excellent host
- How to attract sponsorships
- Getting it all done : recruit rock star unpaid interns
- Epilogue: don't quit : win the Oscar instead.
