Sales engagement how the world's fastest growing companies are modernizing sales through humanization at scale
Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified le...
| Otros Autores: | , , |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
Wiley
[2019]
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630613606719 |
Tabla de Contenidos:
- Who this book is for
- Sales engagement : why it's so important
- The state of modern sales
- How sales engagement solves 7 major business pain points
- Diving deeper : essential elements of a strong sales engagement strategy
- Humanizing sales with personas, personalization, and relevance
- The future is omnichannel & that future is now
- Why A/B testing is mission critical to any sales org
- Achieving revenue efficiency : metrics to measure in a modern sales org
- The key to ramping new reps faster
- Account based sales strategies for the modern seller
- How to align modern sales, success, & marketing with sales engagement
- Future proofing : where sales engagement fits & what's next
- Building a modern sales tech stack
- Predicting what's next in sales.
