APA (7th ed.) Citation

Hwang, Y. H. (2019). Hands-on data science for marketing: Improve your marketing strategies with machine learning using Python and R (1st edition.). Packt Publishing.

Chicago Style (17th ed.) Citation

Hwang, Yoon Hyup. Hands-on Data Science for Marketing: Improve Your Marketing Strategies with Machine Learning Using Python and R. 1st edition. Birmingham ; Mumbai: Packt Publishing, 2019.

MLA (9th ed.) Citation

Hwang, Yoon Hyup. Hands-on Data Science for Marketing: Improve Your Marketing Strategies with Machine Learning Using Python and R. 1st edition. Packt Publishing, 2019.