Usability testing for survey research

Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along wit...

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Bibliographic Details
Other Authors: Geisen, Emily, author (author), Bergstrom, Jennifer Romano, author
Format: eBook
Language:Inglés
Published: Cambridge, Massachusetts : Morgan Kaufmann Publisher, an imprint of Elsevier [2017]
Edition:1st edition
Series:Gale eBooks
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630310206719
Table of Contents:
  • ch. 1. Usability and usability testing
  • ch. 2. Respondent-survey interaction
  • ch. 3. Adding usability testing to the survey process
  • ch. 4. Planning for usability testing
  • ch. 5. Developing the usability testing protocol
  • ch. 6. Think aloud and verbal-proving techniques
  • ch. 7. Conducting usability sessions
  • ch. 8. Analyzing and reporting results.