Influencer marketing for dummies
Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over poten...
| Otros Autores: | , , , , |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, NJ:
Wiley
c2016.
Hoboken, NJ : [2016] |
| Edición: | 1st edition |
| Colección: | --For dummies.
|
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630284406719 |
Tabla de Contenidos:
- part I. Getting started with influencer marketing
- part II. Identifying influencers
- part III. The main platforms for influencer marketing
- part IV. Measuring your success
- part V. Creating stellar influencer marketing campaigns
- part VI. The part of tens.
