Wunker, S. M., Wattman, J., & Farber, D. R. (2017). Jobs to be done: A roadmap for customer-centered innovation. AMACOM, American Management Association.
Chicago Style (17th ed.) CitationWunker, Stephen M., Jessica Wattman, and David R. Farber. Jobs to Be Done: A Roadmap for Customer-centered Innovation. New York: AMACOM, American Management Association, 2017.
MLA (9th ed.) CitationWunker, Stephen M., et al. Jobs to Be Done: A Roadmap for Customer-centered Innovation. AMACOM, American Management Association, 2017.
Warning: These citations may not always be 100% accurate.