Starting an online business all-in-one

Start a successful online business--and be your own boss! Being an online entrepreneur means more than just building a website--and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and easy-to-follow instruction on online business...

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Detalles Bibliográficos
Otros Autores: Elad, Joel, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, N.J.: John Wiley & Sons c2017.
Hoboken, New Jersey : 2017.
Edición:Fifth edition
Colección:--For dummies.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630092206719
Tabla de Contenidos:
  • Start-up essentials
  • Legal and accounting
  • Website functionality and aesthetics
  • Online and operating
  • Managing security risks
  • Online marketing basics
  • Retail to e-tail
  • E-commerce fundamentals
  • E-business for the nonprofit
  • E-commerce trends and market opportunities
  • E-commerce advanced.