Business writing for dummies

Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical t...

Descripción completa

Detalles Bibliográficos
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, N.J.: John Wiley & Sons c2017.
Hoboken, New Jersey : 2017.
Edición:2nd edition
Colección:--For dummies.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630090606719
Tabla de Contenidos:
  • Part 1: Winning with writing. Make writing your not-so-secret weapon ; Planning your message every time ; Making your writing work: the basics ; Self-editing: professional ways to improve your work ; Fixing common writing problems
  • Part 2: Applying your skills to business messages and documents. Writing messages that get results ; Creating high-impact business materials
  • Part 3: Writing to present yourself effectively. Speaking well for yourself ; Telling your business stories ; Writing for the job hunt
  • Part 4: Evolving your writing for online media. Writing for the digital world ; Creating your online presence
  • Part 5: Extending your writing skills. Writing and the independent worker ; Writing well to manage well
  • Part 6: The part of tens. Ten ways to advance your career with writing ; Ten ways to energize your resume ; Ten steps to creating video.