Business strategy

Setting business strategy enables you to develop absolute clarity, establish priorities, organize resources and get better results than ever before. A strategic plan helps crystalize the future of an organization-mapping a clear path from where the company stands today to where you wish it to be. In...

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Bibliographic Details
Other Authors: Tracy, Brian, author (author)
Format: eBook
Language:Inglés
Published: New York, New York : American Management Association 2015.
Edition:1st edition
Series:Brian Tracy success library.
Subjects:
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629991006719
Table of Contents:
  • Cover; Title; Copyright; Contents; Introduction; 1 Introduction to Strategy: Alexander the Great; 2 The Principles of Effective Strategy; 3 Five Questions in Strategic Planning; 4 The Key Players in Setting Strategy; 5 Values, Vision, and Purpose; 6 Determine Your Corporate Mission; 7 Back from the Future; 8 Strategic Areas for Consideration; 9 The Driving Force: Key to Strategy; 10 Four Central Concepts in Strategic Planning; 11 Concentrate on What You Do Well; 12 Adjacency Moves; 13 Have a Divestment Strategy; 14 Zero-Based Thinking; 15 Take the Offensive; 16 Flexibility Wins. 7 Create New Markets 18 Choose Your Competition; 19 Engage the Entire Company; 20 Organizational Structure Makes a Difference; 21 The Five Phases of Strategy Formulation and Implementation; Index; About the Author; Free Sample Chapter from Turbo Strategy by Brian Tracy.