Cultural DNA the psychology of globalization
"Develop a deeper cultural intelligence to thrive in a globalized marketplaceCultural DNA is a manual for successful engagement with cultures around the world. Written by founder and chairman of a global business psychology consultancy, this book guides leaders through the essential globalizati...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken :
Wiley
[2015]
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629929806719 |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright
- Contents
- Acknowledgments
- Introduction
- The Psychology of the Eurozone Crisis
- We Are Not All the Same and That Is Good
- Unconscious Bias
- Greater Similarity and Difference at the Same Time
- The Globalization Challenge for Business
- Defining Cultural DNA
- A Word About the Evidence
- Why Bother with Differences?
- Chapter 1 America-The Change Makers
- Founder Effects
- The Peopling of America
- Positivity
- Embracing the New
- Assimilation over Accommodation
- Mammon: Tamed and Untamed
- The Triumph of Functionality
- Increasing Plurality
- Looking Ahead
- Chapter 2 Sub-Saharan Africa: Under Nature's Shadow
- How Modern Humans Populated Africa
- Nature's Crucible: The Forces Shaping Africa's Cultural DNA
- Community and Beyond
- Naturalness: Expressed and Denied
- In the Moment
- Metaphor, Analogy, and the Connectedness of Things
- The Big Man and His Alter Ego
- Looking Ahead
- Chapter 3 India: Beyond This World
- The Peopling of India
- The Toba Event
- The Forces That Have Shaped India's Cultural DNA
- Ahimsa
- Individual Paths
- Inner Directedness
- Horizontal Stratification
- Mathematics: The Art of the Hindus
- Ritualistic Thinking
- Looking Ahead
- Chapter 4 The Middle East: Ambivalence and Uncertainty in the Modern Age
- How Modern Humans Populated the Middle East
- Deserts and Civilization: The Twin Drivers of Middle Eastern Cultural DNA
- The Rules of Life
- The Commercial Instinct
- The Best Ideas in the World
- The Honor-Modesty System
- The Other Sex
- Concentric Circles of Belonging
- Managing Contradictions and Tensions
- Chapter 5 China: The Seekers of Harmony
- The Peopling of China
- The Forces That Shaped China's DNA
- The Drive for Harmony
- The Authoritarian Compact
- Concrete and Practical Inventiveness
- Fast Slow.
- Bounded Sociability and Empathy
- The Art of Copying
- Future Considerations
- Chapter 6 Europe: The Equal Society
- The Forces that have Shaped European Cultural DNA
- Equality and Elitism
- Bounded Individualism
- Analyisis and Structured Planning
- Reserved Sociability
- The Diminishing Drive for Mastery
- The Opportunities and Challenges for European Culture
- Chapter 7 The Far Continents
- Latin America-The Ever-Changing Melting Pot
- Australia: Mateship in a Far-Off Land
- Conclusions
- Notes
- Index
- EULA.