Cultural DNA the psychology of globalization

"Develop a deeper cultural intelligence to thrive in a globalized marketplaceCultural DNA is a manual for successful engagement with cultures around the world. Written by founder and chairman of a global business psychology consultancy, this book guides leaders through the essential globalizati...

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Detalles Bibliográficos
Otros Autores: Bains, Gurnek, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken : Wiley [2015]
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629929806719
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright
  • Contents
  • Acknowledgments
  • Introduction
  • The Psychology of the Eurozone Crisis
  • We Are Not All the Same and That Is Good
  • Unconscious Bias
  • Greater Similarity and Difference at the Same Time
  • The Globalization Challenge for Business
  • Defining Cultural DNA
  • A Word About the Evidence
  • Why Bother with Differences?
  • Chapter 1 America-The Change Makers
  • Founder Effects
  • The Peopling of America
  • Positivity
  • Embracing the New
  • Assimilation over Accommodation
  • Mammon: Tamed and Untamed
  • The Triumph of Functionality
  • Increasing Plurality
  • Looking Ahead
  • Chapter 2 Sub-Saharan Africa: Under Nature's Shadow
  • How Modern Humans Populated Africa
  • Nature's Crucible: The Forces Shaping Africa's Cultural DNA
  • Community and Beyond
  • Naturalness: Expressed and Denied
  • In the Moment
  • Metaphor, Analogy, and the Connectedness of Things
  • The Big Man and His Alter Ego
  • Looking Ahead
  • Chapter 3 India: Beyond This World
  • The Peopling of India
  • The Toba Event
  • The Forces That Have Shaped India's Cultural DNA
  • Ahimsa
  • Individual Paths
  • Inner Directedness
  • Horizontal Stratification
  • Mathematics: The Art of the Hindus
  • Ritualistic Thinking
  • Looking Ahead
  • Chapter 4 The Middle East: Ambivalence and Uncertainty in the Modern Age
  • How Modern Humans Populated the Middle East
  • Deserts and Civilization: The Twin Drivers of Middle Eastern Cultural DNA
  • The Rules of Life
  • The Commercial Instinct
  • The Best Ideas in the World
  • The Honor-Modesty System
  • The Other Sex
  • Concentric Circles of Belonging
  • Managing Contradictions and Tensions
  • Chapter 5 China: The Seekers of Harmony
  • The Peopling of China
  • The Forces That Shaped China's DNA
  • The Drive for Harmony
  • The Authoritarian Compact
  • Concrete and Practical Inventiveness
  • Fast Slow.
  • Bounded Sociability and Empathy
  • The Art of Copying
  • Future Considerations
  • Chapter 6 Europe: The Equal Society
  • The Forces that have Shaped European Cultural DNA
  • Equality and Elitism
  • Bounded Individualism
  • Analyisis and Structured Planning
  • Reserved Sociability
  • The Diminishing Drive for Mastery
  • The Opportunities and Challenges for European Culture
  • Chapter 7 The Far Continents
  • Latin America-The Ever-Changing Melting Pot
  • Australia: Mateship in a Far-Off Land
  • Conclusions
  • Notes
  • Index
  • EULA.