Exactly how to sell the sales guide for non-sales professionals
The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services) this simple read is certain to p...
| Otros Autores: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
Wiley
2018.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629874606719 |
Tabla de Contenidos:
- Intro
- Title Page
- Introduction
- Table of Contents
- 1 A Shift in Mind‐Set
- Salespeople or Sales Professionals
- Choosing Your Focus
- Sales Is a Philosophy
- Is It Worth It?
- The Value of a Customer
- Make It Work on Paper
- The Two Most Important Questions
- 2 The Quest for Confidence
- Have You Done Your Homework?
- Making Your Own Luck
- Tools of the Trade
- Keeping Your Head in the Game
- Know Your Enemy
- Levels of Success: Thinking BIG
- 3 Opportunity Is Everywhere
- What Face Are You Wearing?
- Networking for Success
- What's in a Name?
- Making Yourself More Memorable
- Become the Expert
- Better Than a Brochure
- Let's Get Social
- Social Proof
- Giving Testimonials
- 4 Defining Your Sales Process
- Pick Up the Phone
- A Guaranteed Success Formula
- Show That You Care
- Choose Your Allies
- Some Simple Tips
- 5 Making the Moments Count
- Who Holds the Controls?
- Easy First Yes
- What Selling Really Is?
- Prod the Bruise
- Make It Easy to Buy
- Put a Bow on It
- Choose Your Words
- Your Sales Presentation
- Closing the Sale
- Buying Triggers
- 6 Maximizing Opportunities
- Stop Overselling
- Pricing
- Your Downsell
- The Simple Upsell
- Creating Offers
- Should You Give Discounts?
- A Secret Ingredient to Success
- The Four Rs
- 7 Overcoming Indecision
- Avoiding Objections
- Tackling Objections
- Negotiate Like a Pro
- Persistence
- Playing Devil's Advocate
- 8 Protecting Your Investment
- The Database
- The Drop‐In
- The Phone Call
- The Newsletter
- The E‐Newsletter
- The Blog
- The Facebook Presence
- The Twitter Account
- The LinkedIn Account
- The Website
- The Get‐Together
- The Letter
- The E‐Mail Offer
- The Direct Mail Offer
- The Gift
- The Pat on the Back
- Certificates and Awards
- The Text Message
- They All Tune In to the Same Station.
- It Is the Thought That Counts
- About the Author
- Acknowledgments
- Index
- End User License Agreement.
