Org design for design orgs : building and managing in-house design teams

Org design for design orgs building and managing in-house design teams

Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/exp...

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Bibliographic Details
Other Authors: Merholz, Peter, author (author), Skinner, Kristin, author
Format: eBook
Language:Inglés
Published: Beijing, [China] : O'Reilly 2016.
Edition:First edition
Subjects:
Teams in the workplace > Management.
Creative ability in business > Management.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629865706719
Table of Contents:
  • Why Design? Why Now?
  • Realizing the Potential of Design
  • Qualities of Effective Design Organizations
  • The Centralized Partnership
  • Roles and Team Composition
  • Recruiting and Hiring
  • Developing the Team: Professional Growth and Managing People
  • Creating a Design Culture
  • Successful Interaction with Other Disciplines
  • Parting Thoughts
  • Index.

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