Win the game of Googleopoly unlocking the secret strategy of search engines
"Rank higher in search results with this guide to SEO and content building supremacyGoogle is not only the number one search engine in the world, it is also the number one website in the world. Only 5 percent of site visitors search past the first page of Google, so if you're not in those...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Hoboken, New Jersey :
Wiley
2015.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629849306719 |
Tabla de Contenidos:
- Machine generated contents note: Chapter 1 "You Are Either Visible Or You Are Invisible" How do I (You) get found? The truth shall set us free! Chapter 2 Reality Check...Google is a Monopoly Unlocking Page One Of Google Chapter 3 Creating A Googleopoly, (Google Page One Dominance Strategy "PODS") C hapter 4 Creating The Ultimate Onsite SEO Website Strategy Domain Name Title Tag Heading Tags also known as H1, H2, H3, etc... Linking Content In conclusion Chapter 5 Video and Video SEO How to properly create a Video SEO campaign Pattern Recognition Search Content Creation Uploading Your Video To YouTube Video Title Description Meta Tags / Keywords Advanced Settings Video Location Subtitles and Closed Caption For your Video(s) Annotations Viewer Action and Reaction Sharing and Recommendations Syndication & Supplemental Uploads Supplemental Uploads Localized Video Search Engine Optimization (Bonus Section) Video Suggestions Chapter 6 Social Media Vs. Social Media "Optimization" (SMO) The Social Component of Social Sharing Means Attention Social Signals The Most Important Component: Page One Domination Google+ Local Business Facebook Pinterest and Flickr LinkedIn Private Label Your Own Social Network! Chapter 7 Strategies for Mobile Dominance on Google and Web Success 31.3% of All Web Traffic comes from Mobile Devices! PPC Advertising on Mobile How Mobile Users Search Chapter 8 Online Reputation Optimization (ORO) Online Reputation Optimization (ORO) Interaction with Reviews Chapter 9 Secondary Websites for Search Dominance Blogs Microsites Customer Appreciation Sites Focus Sites Using Secondary Sites Properly Chapter 10 Putting It All Together C hapter 11 Looking into the Future of Google and Search... .