Direct selling for dummies
Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guide teaches you everything you need to know to achie...
| Formato: | Libro electrónico |
|---|---|
| Idioma: | Inglés |
| Publicado: |
Hoboken, NJ:
Wiley
2015.
Hoboken, NJ : [2015] |
| Edición: | 1st edition |
| Colección: | --For dummies.
|
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629817106719 |
Tabla de Contenidos:
- ""Title Page""; ""Table of Contents""; ""Introduction""; ""About This Book""; ""Foolish Assumptions""; ""Icons Used in This Book""; ""Beyond the Book""; ""Where to Go from Here""; ""Part I: Exploring the Direct Sales Industry""; ""Chapter 1: Direct Sales 101""; ""How Direct Sales Works""; ""Understanding the Three Different Direct Sales Models""; ""Your First Steps in Direct Sales""; ""Why the Direct Sales Model Succeeds""; ""Personal Attributes and Skills Needed for Direct Sales""; ""Different Ways to Work Your Business""; ""A Brief History of the Direct Sales Model""
- ""Chapter 2: Choosing the Right Direct Sales Company""""What to Consider When Choosing a Company""; ""The Three P's of Every Company""; ""Special Considerations for Start-up Companies""; ""Debunking the Myth of Saturation""; ""Chapter 3: Working with Different Direct Selling Models""; ""The Network Marketing Model""; ""The Party Plan Model""; ""The Hybrid Model""; ""Part II: Building the Skills to Create a Successful Business""; ""Chapter 4: Keeping a Positive Attitude""; ""Staying Successful: Attitude Is Everything""; ""Overcoming Self-Doubt""; ""Getting Out of Your Own Way""
- ""Chapter 5: Creating a Vision, Setting Goals, and Boosting Your Productivity""""Vision: Your Big Picture of Why""; ""Goals: Milestones to Success""; ""Be Rewarded: Strive for Company Incentive Programs""; ""Productivity and the Power Hour""; ""Developing Important Skills""; ""Chapter 6: Always Be Ready for Business""; ""Always Be Ready to Give Out a Business Card""; ""Keep Catalogs with You""; ""Have Host and Opportunity Packets Handy""; ""Plan Your Show-on-the-Go""; ""Create Your 30-Second Commercial""; ""Dress for Success""; ""Know Your Next Available Dates""
- ""Part III: Putting Sales Strategies into Practice""""Chapter 7: Building Your Business on Bookings""; ""Understanding the Importance of Bookings""; ""Keeping Control of Your Calendar""; ""Scheduling Appointments and Bookings""; ""Securing Bookings or Appointments""; ""Why People Book - Or Don't""; ""Three Power Questions to Get the Reluctant to Say Yes""; ""Planting Booking Seeds""; ""The Booking Talk""; ""Tips for Securing More Bookings""; ""Overcoming Common Objections""; ""Tips on Finding New Business""; ""Chapter 8: Planning a Launch Party or Show""
- ""Understanding Why Your Launch Party Is So Important""""Preparing for Your Launch""; ""The 1-2-3s of Inviting""; ""Having a Back-Up Launch""; ""After the Launch: Introducing My Two-Booking Method""; ""Chapter 9: Hosting Successful Parties""; ""A Brief History of Home Parties""; ""Understanding the Appeal of Home Parties""; ""Creating Desire""; ""Giving Your Opening Talk""; ""Giving Your Presentation""; ""Giving Your Booking Talk""; ""The Recruiting Talk""; ""Upselling, Checkout, and Closing""; ""Chapter 10: Coaching Your Host""; ""Understanding the Host's Motivation""
- ""Coaching on Attendance and Outside Orders""
