Color forecasting for fashion
Color is a powerful selling tool. It is the first thing to catch the consumer's eye in the shop window. Get the color choice wrong and an entire range can stay on the racks. So, how do colors arrive on the runway or the sales floor and why do different companies all seem to choose similar color...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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London :
Laurence King Publishing
2012.
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| Edición: | 1st edition |
| Colección: | Portfolio Skills
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629748906719 |
