How 30 great ads were made from idea to campaign
This book takes readers behind the scenes in the world of advertising, showcasing 30 phenomenally successful campaigns from the last decade. Fascinating not only for industry professionals but also for anyone who is curious about this creative process.Technical information on how the ads were develo...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London :
Laurence King Publishing
2012.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629729106719 |
