Mobile and social game design monetization methods and mechanics
Successfully Navigate the Evolving World of Mobile and Social Game Design and Monetization Completely updated, Mobile and Social Game Design: Monetization Methods and Mechanics, Second Edition explains how to use the interconnectedness of social networks to make "stickier," more compelling...
| Otros Autores: | , |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Boca Raton, FL :
A K Peters/CRC Press, an imprint of Taylor and Francis
2014.
|
| Edición: | 2nd ed |
| Colección: | An A. K. Peters Book
|
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629699806719 |
Tabla de Contenidos:
- Front Cover; Contents; About the Author; Chapter 1: Introduction; Chapter 2: What Is a Social Game? Are Mobile Games Social?; Chapter 3: History of Game Monetization; Chapter 4: Why Create a Social or Mobile Game?; Chapter 5: Industry Terms and Metrics; Chapter 6: What Is a Social Network?; Chapter 7: How to Acquire, Keep, and Regain Users; Chapter 8: Monetization Strategies; Chapter 9: Virtual Goods; Chapter 10: Currency; Chapter 11: Conclusions; Back Cover
