China's Super Consumers What 1 Billion Customers Want and How to Sell it to Them

Chinese Consumers are Changing The World - Understand Them and Sell To Them China has transformed itself from a feudal economy in the 19th century, to Mao and Communism in the 20th century, to the largest consumer market in the world by the early 21st century. China's Super Consumers explores t...

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Detalles Bibliográficos
Otros Autores: Zakkour, Michael, author (author), Chan, Savio, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Wiley 2014.
Edición:1st edition
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629694906719

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