Cita APA (7a ed.)

Glass, R., & Callahan, S. (2015). The big data-driven business: How to use big data to win customers, beat competitors, and boost profits (1st edition.). Wiley.

Cita Chicago Style (17a ed.)

Glass, Russell, y Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits. 1st edition. Hoboken, New Jersey: Wiley, 2015.

Cita MLA (9a ed.)

Glass, Russell, y Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits. 1st edition. Wiley, 2015.