Profiting from the data economy : understanding the roles of consumers, innovators, and regulators in a data-driven world

Profiting from the data economy understanding the roles of consumers, innovators, and regulators in a data-driven world

Today, the insights available through "big data" are potentially limitless – ranging from improved product recommendations and more well-targeted promotions to more efficient public agencies. In Profiting From the Data Economy , cutting-edge academic researcher, David Schweidel, considers...

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Bibliographic Details
Main Author: Schweidel, David A., 1981- (-)
Format: eBook
Language:Inglés
Published: Upper Saddle River, NJ : Pearson Education c2015.
Edition:1st edition
Subjects:
Data mining > Economic aspects.
Big data > Economic aspects.
Business enterprises > Data processing.
See on Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629439006719

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